The Healthora Blog
Built for health and tech. Written for growth.
We write about what works in your industry. Positioning, SEO, conversion, go-to-market strategy. Practical insights from people who work inside health and technology businesses every day.
Get new articles in your inbox.
Marketing insights for health and tech businesses. No spam.
Recent articles
Wellness Brand Growth Strategy: Scaling Past the Paid-Ads Ceiling
Paid ads built the brand, and now each quarter buys fewer customers…
Read article →
Growth Strategy for Clinics: Why Trial-and-Error Marketing Costs More Than a Plan
Switching channels every quarter is the dearest growth strategy for clinics an…
Read article →
Fractional CMO for Clinics and Wellness Brands: When One Senior Marketer Beats an Agency
Between an agency that sends a report and a head of marketing…
Read article →
Marketing Agency for Clinics: What to Look For and What to Avoid
Agencies pitch a clinic with the same deck and report the same…
Read article →
HealthTech Growth Strategy: A Practical Framework for Scaling Revenue
Flat demo numbers are usually the sign of marketing run as a…
Read article →
Branding Strategy for Healthcare Technology: 7 Building Blocks
Buyers of health software research on their own and book a demo…
Read article →
SEO for Health Tech Companies: 4 Proven Strategies for Traffic
Buyers of health software research on their own and book a demo…
Read article →
Clinic Marketing Budget: How Much to Spend and Where, by Revenue Stage
Set by habit, a clinic marketing budget pays for whatever looked busy…
Read article →
Google Ads vs SEO for Clinics: Where the Next $10,000 Should Go
Ten thousand dollars sits in the clinic account and two channels want…
Read article →